Holiday Marketing — Halloween

Happy Halloween!!  For those of your who are like me and not the biggest fans of today’s holiday, this post will be a treat for you.  I did a little research and found some of the best Halloween marketing.  Check it out!

Snickers has a Halloween themed commercial out currently as part of their “You’re not you when you’re hungry” campaign.

Little Ceasars has some interesting Halloween marketing this time of year, as well.  Take a look…if you dare… 

As a BIG fan of Chipolte, I found their campaign about $2 Booritos very clever for a Mexican restaurant.    Then again, I love cheesy stuff like that…especially burritos.  🙂  Ok moving on…

The outdoor sport goods company, REI, is being very helpful this Halloween and providing a list of must-haves and training techniques for fighting zombies.

Well, I hope those inspired you as much as they did me…or at least gave you a good laugh. 🙂  The holidays are a great time to do some special marketing because

  1. You have the fun of “theme-ing” your product/service
  2. People tend to spend more money around holidays
  3. Special marketing is a great way to celebrate the occasion!

So, brainstorm about a marketing campaign that you could do for your business that would go along with the upcoming holidays.  My favorite campaigns are the ones that revolve around a not-so-popular (or well-known) holiday, such as National Change a Light Day on October 7.  Think of the marketing campaign ideas you could do for such a holiday! 🙂

Actually, I have a real-life example of this type of marketing…I am working with a client to do a campaign based on Black Friday which is quickly approaching within the next few weeks.  For the time-being, this project remains top secret, but I promise that I will let you in on it when the time is right…

Until then, Happy Halloween!

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