BitterSweet Bakery “I love you like a fat kid loves cake.”

Today’s post is inspired by a couple gentlemen that I recently met at my evening place of employment – Fireside Restaurant…don’t worry, there will be more about Fireside and their epic food in posts to come. 🙂  Anywho…there are a couple things that drove me to writing this post:

1. I LOVE small businesses…especially the “mom and pop” shops and thoroughly enjoy giving shout-outs to new ones that I discover.

2. I wanted to teach you all something new…well, it may be old news to you, but I learned something new…obviously I want to share it all with you!

3. You see, these particular guys have my business card and claimed that they would visit my website soon…well I should’ve  made that a bet and put some money down.  Hopefully they found it and are currently reading this. 🙂

Now, ladies and gentlemen, I would like to present…BitterSweet Bakery

“BitterSweet Bakery is a totally gluten-free bakery, specializing in fresh baked goods. BitterSweet prides itself that everything we offer will be fresh baked. Our unique bakery offers gluten free and dairy free products made fresh daily.  We are confident that our food tastes delicious! You don’t have to eat grainy, dry and tasteless gluten free food anymore.  There’s something for everyone. Even if you’re not gluten free you will enjoy our products. Stop in and see our new sitting area and enjoy a cup of coffee and a treat.”

Well, you don’t have to tell me twice to go anywhere for coffee and a treat…and did I mention the pictures on their website?…I need to get my buns there ASAP!…no bun pun intended 🙂

Alright, so I first heard about BitterSweet Bakery at Fireside as they are the providers of all our gluten-free pizza dough and buns.  The next time I heard about them is when I met one of the owners (**reference guy-with-my-business-card mentioned above).

Now, the moment you’ve all been waiting for…Lindsay’s Lesson of the Day! (I literally just made that up…pretty nice ring to it, I think)  So this gluten-free thing…what is it all about?  I’ll be honest, I knew very very little about any details related to it…until writing this post, that is. 🙂

The FDA answered some of my basic questions:

1. What is gluten?

The term “gluten” technically refers to a specific complex of proteins that forms when wheat flour is mixed with a liquid and physically manipulated, such as in the kneading of bread.

2. How is the term “gluten” used in the context of celiac disease?

In the context of celiac disease, the term “gluten” is used to collectively refer to gluten in wheat, and to the proteins in other grains that have been demonstrated to cause harmful health effects in individuals who have celiac disease. These grains are wheat (including different varieties such as spelt and kamut), rye, barley, cross-bred hybrids (e.g., triticale, which is a cross between wheat and rye), and possibly oats.

3. What is celiac disease?

Celiac disease is a chronic inflammatory disorder of the small intestine in genetically susceptible individuals. It is triggered by ingesting certain proteins, commonly referred to as “gluten” which is naturally present in some cereal grains.

4. What is the estimated prevalence of celiac disease in the U.S.?

Experts estimate that the percentage of the general population in the United States who has celiac disease is as high as 1%.

5. Can celiac disease be cured?

No, but health care professionals advise that it can be managed with diet. Typically, individuals who have this disease are advised to avoid all sources of gluten in their diet. Over time, strictly avoiding consumption of all gluten sources can improve the symptoms and reduce the associated health risks of celiac disease.

Gluten-Free for Dummies.com gives more reasons to go gluten-free which are also interesting if you have a chance to take a peek.

So now that you’ve learned something new today, are you ready to try something new?  If you need a little more convincing to try something new, take a look at what BitterSweets regulars have to say: Testimonials.

Check out BitterSweet Bakery on the web and on Facebook!

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Freakishly Fun Fact

According to Nielsen research, 92% of consumers worldwide trust recommendations from friends and family more than any form of advertising.

ImageAs recommendations from peers become more prominent online, the influence they have on an individual business’ success continues to grow exponentially.  With that said, start asking your friends, family, and clients for recommendations on your business social media sites…the results could surprise you.  

If you like this post, feel free to share it with your friends and family via the social media buttons below. 🙂

Minnesota Love <3

As the weather starts to get a little chilly and Christmas approaches, you may be searching for a cozy gift for a loved one (or maybe yourself).  Well, good thing I can help you out in your search. 🙂

The lovely and talented, Miss Ashley, has just what you’re looking for!  Whether it’s a scarf, mittens, or a head wrap, she is your girl for handmade, cozy, crocheted gifts.  Everything she makes is not only adorable, but it is comfy, cozy, and made with love…Minnesota love, that is. 🙂

If you’re interested in purchasing anything that she makes, her work can be seen on Etsy on our friend, Mollie’s page – Simply Glorious.

Check it out!

I do resumes, too!

Happy Friday!

Today, I’ve decided to target all of you lovely people who may be graduating next month or are just simply looking for a job and wondering how to set yourself apart.  I have good news for you…I do resume’s too. 🙂  Below is a resume that I created for my cousin, Becca.  Initially, she came to me for help with wording and basic layout, so we worked together to put together to create her original resume.  For her birthday, I decided to spice up her resume for her…

In the previous layout of her resume, Becca listed everything vertically similar to how I listed mine in my marketing resume.  The issue we ran into with the original layout was that there was alot of white space AND the resume was 2 pages long.  Now, what I was always told was that most employers look at each resume for approximately 15 seconds (if they receive alot of them).  So, to combat that little issue, the advice I was given was to try to keep your resume on one page and give it a little something that makes it stand out to an employer.  Now, with that said, you can call me a hypocrite, because my resume is 3 pages long…BUT as a college grad who doesn’t have much work experience aside from summer jobs, it was crucial for me to include each extracurricular activity I was a part of in my field of study.

Anyway, back to Becca’s resume…The first thing I did was to consolidate it to one page in an organized way.  Since I don’t know much about what employers in the Cosmetology field are looking for (as far as wording, experience, etc), I had help from many resume examples online.  Oh, and I enlisted the reviewing help of my mama who is a cosmetologist herself. 🙂

If you compare the fancy design of this resume to my resume design, you may wonder why one is so plain and the other not so much…well, that is also something to keep in mind when doing your resume.  Certain industries DO NOT want color or fancy fonts added to resumes simply because they are not part of the “Creative Industry” (we’ll just call it)  What I mean by that are the employers in the graphic design field or marketing field.  So before you get super excited about making your resume pretty, do a little research to see if the industry in which you’re applying is generally accepting of it. 🙂 When working on my resume, I wanted to keep it simple and only add a few “pretty pieces” so that the design wouldn’t distract from the content itself.  Now for Becca’s resume, I did not do a pretty design to distract from the content (ha)…but it was crucial to set her resume apart.  Especially because most cosmetology resumes have incredibly similar content.

Anyway, to wrap it up…if you need any help at all with wording, layout, or design of your resume, don’t hesitate to contact me!  For now, Happy Job Hunting!

P.S. If you happen to be reading this and know of a place hiring hair stylists in the Apple Valley, MN area, give Becca a call. 🙂

Black Friday…what you didn’t know

It’s that time again that I unveil another of my clients.  For those of you who know me pretty well, you know that I have a ridiculous amount of friends that are cops (We became friends before they got their badges. ha)  Well, knowing a cop got me my latest client – Risk Management Headquarters, or RMHQ.  RMHQ is a business that sells multiple products that help protect other small businesses from loss.

Their mission is “to help you combat loss within your business by effectively training your employees and developing secure systems of operations”.

Their products and software include Advance Alert Network, LegalShield, and Investigator Training Academy.

Advance Alert Network
  • It’s like Facebook creeping…on criminals!
  • Advance Alert is a secure database for the reporting of retail theft and other serious incidents.  This network allows retailers and law enforcement to share information with each other in a secure and confidential manner.
  • By using this partnership between retailers and law enforcement, you will be better able to fight back against organized retail crime, burglaries, robberies, and counterfeiting.
  • If you are part of a branch of law enforcement or the retail industry in the Twin Cities, join us today!

At LegalShield, “our mission is to make sure everyone has access to quality, affordable legal protection.  By offering accessible legal services at an uncommonly affordable price, our hope is that everyone can live their lives worry-free, every day, every night, now and forever”.  For more information on this national service please visit www.legalshield.com.

Investigator Training Academy provide the following perks:
  • Learn from experienced investigators.
  • Stay informed about the latest activities and technology being used to strengthen business security systems.
  • Sign up today to receive access to hundreds of articles, videos, and interviews from real private investigators and police officers about how they share information.
  • Also sign up for exclusive courses from private investigators who will teach you tips, tricks, and tactics to market your own successful business.

Now that you have a background on what RMHQ is, let me share the print marketing that I designed for the business as well as the campaign we worked together to create.  Since the target market of Advance Alert Network includes law enforcement and retail businesses, Jay, President of RMHQ, and I thought it would be a great idea to theme a marketing campaign around the fast-approaching Black Friday.  This is the direct mail postcard that I designed to target retail businesses to sign up for Advance Alert Network:     The next graphic is the flyer I designed for the same campaign.

For more information about RMHQ, watch the video!  And if you’re interested in signing up for a 60 day FREE trial, please contact Jay at investigatortraining@gmail.com or visit RiskManagementHQ.com for more ways to contact him.  The website will give you a glimpse of what other businesses are involved in preventing loss within their business.

Check out some of the businesses that currently use Advance Alert Network!

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